{"id":118681,"date":"2026-09-25T17:16:31","date_gmt":"2026-09-25T15:16:31","guid":{"rendered":"https:\/\/vonrock.de\/?page_id=118681"},"modified":"2026-10-08T13:59:52","modified_gmt":"2026-10-08T11:59:52","slug":"b2b-workshop","status":"publish","type":"page","link":"https:\/\/vonrock.de\/en\/b2b-workshop\/","title":{"rendered":"B2B Workshop \u201cLet\u2019s Talk about Money\u201d \u2013 From a Decor Basement to a Million-Euro Company | Online 28.10.2026"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"118681\" class=\"elementor elementor-118681 elementor-118640 elementor-bc-flex-widget\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3be1fc6 e-con-full e-flex e-con e-parent\" data-id=\"3be1fc6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fb6bd18 elementor-widget elementor-widget-html\" data-id=\"fb6bd18\" 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class=\"hero\">\n<div class=\"hero-grid\">\n<div class=\"hero-text\">\n<h1 class=\"eyebrow\">B2B Workshop \u201cLet\u2019s Talk about Money\u201d \u00b7 Live online on 28 October 2026<\/h1>\n<p class=\"display\">From a decor basement to a <em>million-euro company.<\/em><\/p>\n<p class=\"lead\">We started with boxes in our basement and a completely overloaded trade fair stand. Today we furnish luxury weddings, 5-star hotels and global brands. In 2.5 hours we show you, honestly and with real numbers, how we got there and what you can take away for your own business.<\/p>\n<div class=\"btn-row\">\n<a class=\"btn\" href=\"#vr-buchen\">Book your seat<\/a>\n<a class=\"btn light\" href=\"#vr-damals\">Our story<\/a>\n<\/div>\n<\/div>\n<div class=\"ph\"><img fetchpriority=\"high\" src=\"https:\/\/vonrock.de\/wp-content\/uploads\/2026\/09\/geschwungene-hochzeitstafel-dinner-eventverleih.webp\" alt=\"Curved wedding table with white florals and wooden chairs at night \u2013 event rentals by vonRock Events\" width=\"1067\" height=\"1600\" fetchpriority=\"high\" decoding=\"async\"><\/div>\n<\/div>\n<\/section>\n<div class=\"facts\">\n<div class=\"wrap facts-grid\">\n<div><b>28.10.2026<\/b><span>Wednesday<\/span><\/div>\n<div><b>2:30 \u2013 5 pm<\/b><span>2.5 hours live (CET)<\/span><\/div>\n<div><b>Online<\/b><span>Via Zoom \u00b7 in German<\/span><\/div>\n<div><b>max. 15<\/b><span>Participants<\/span><\/div>\n<div><b>\u20ac249<\/b><span>plus VAT<\/span><\/div>\n<\/div>\n<\/div>\n<section id=\"vr-buchen\" class=\"book\">\n<div class=\"wrap book-grid\">\n<div>\n<span class=\"eyebrow\">Book right here<\/span>\n<h2>Secure your <em>seat.<\/em><\/h2>\n<p class=\"lead\">Pick the date in the calendar, enter your details, done. You will receive all the information and the Zoom link by email, and the invoice will be sent to your billing address.<\/p>\n<ul class=\"incl\">\n<li>Wednesday, 28 October 2026, 2:30 \u2013 5 pm (CET), live via Zoom<\/li>\n<li>Held in German<\/li>\n<li>Maximum 15 participants, so there is time for your questions<\/li>\n<li>\u20ac249 plus VAT, paid by invoice<\/li>\n<li>Combo with the <a href=\"https:\/\/vonrock.de\/design-workshop\/\">Design &amp; Deko Workshop<\/a> (in German) on 30 October: \u20ac490 instead of \u20ac539, simply enter \u201cKombi\u201d when you register<\/li>\n<\/ul>\n<p class=\"small\">Prefer to book in a new window? <a href=\"https:\/\/calendly.com\/vonrock\/b2b-workshop-lets-talk-about-money\" target=\"_blank\" rel=\"noopener\">Open the booking page<\/a><\/p>\n<\/div>\n<div class=\"cal\" id=\"vr-cal\">\n<div class=\"cal-ph\">\n<span class=\"eyebrow\">Booking calendar<\/span>\n<p class=\"cal-date\">28.10.2026<small>2:30 \u2013 5 pm CET \u00b7 live online<\/small><\/p>\n<button type=\"button\" class=\"btn\" id=\"vr-cal-load\">Load calendar &amp; book<\/button>\n<p class=\"cal-note\">The booking calendar is provided by Calendly (Calendly LLC, USA) and appears once you accept marketing cookies. Clicking the button gives this consent; data such as your IP address is then transmitted to Calendly. More in our <a href=\"https:\/\/vonrock.de\/datenschutzerklaerung\/\">privacy policy<\/a> (in German) \u00b7 <a href=\"#\" class=\"vr-consent-open\">Open cookie settings<\/a> \u00b7 <a href=\"https:\/\/calendly.com\/vonrock\/b2b-workshop-lets-talk-about-money\" target=\"_blank\" rel=\"noopener\">Open booking page directly<\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n<section class=\"now-dark\">\n<div class=\"wrap split vsplit\">\n<figure class=\"reel\"><video src=\"https:\/\/vonrock.de\/wp-content\/uploads\/2026\/10\/b2b-workshop-video-hamsterrad.mp4\" poster=\"https:\/\/vonrock.de\/wp-content\/uploads\/2026\/10\/b2b-workshop-video-hamsterrad-vorschau.webp\" preload=\"none\" playsinline width=\"540\" height=\"960\" aria-label=\"Video (in German): The hamster wheel\"><\/video><button type=\"button\" class=\"play\" aria-label=\"Play video: The hamster wheel\"><\/button><figcaption>The hamster wheel<\/figcaption><\/figure>\n<div>\n<span class=\"eyebrow\">Explained in 30 seconds \u00b7 video in German<\/span>\n<h2>Get off the <em>hamster wheel.<\/em><\/h2>\n<p class=\"quote-big\" style=\"font-size:clamp(24px,2.6vw,32px);margin:22px 0 26px\">\u201cAs long as you are everywhere yourself, your business can only grow as fast as you can work.\u201d<\/p>\n<p>Dominic used to be on site at every event, every weekend. That is exactly what held us back. Today our strong team runs the day-to-day business, and we focus on purchasing, B2B customers and growth.<\/p>\n<p>On 28 October we will show you in the workshop how we restructured everything, with real numbers.<\/p>\n<div class=\"pills\"><span>Less time at events<\/span><span>More time selling<\/span><span>Team instead of lone fighter<\/span><\/div>\n<\/div>\n<\/div>\n<\/section>\n<section id=\"vr-damals\" class=\"then\">\n<div class=\"wrap split\">\n<div><p class=\"quote-big\">We sold everything. And that is exactly why <em>nobody understood us.<\/em><\/p><\/div>\n<div>\n<span class=\"eyebrow\">How we started<\/span>\n<p>Wedding photography, planning, rentals, photo booth, wedding speeches: all under one company. Our first trade fair stand was so packed that visitors couldn\u2019t tell what we actually offered. Our warehouse was our basement, and our furniture was built from pallets.<\/p>\n<p>Revenue back then: <strong>around \u20ac100,000 a year.<\/strong> Today we turn over that amount on some strong weekends.<\/p>\n<\/div>\n<\/div>\n<div class=\"wrap then-grid\">\n<figure class=\"ph\"><img data-src=\"https:\/\/vonrock.de\/wp-content\/uploads\/2026\/09\/vonrock-anfaenge-erster-messestand.webp\" alt=\"vonRock\u2019s overloaded first trade fair stand with pallets, photo booth, grand piano and decor \u2013 the early days\" width=\"1280\" height=\"800\" decoding=\"async\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" style=\"--smush-placeholder-width: 1280px; --smush-placeholder-aspect-ratio: 1280\/800;\"><figcaption>Our first trade fair stand: everything at once<\/figcaption><\/figure>\n<figure class=\"ph\"><img data-src=\"https:\/\/vonrock.de\/wp-content\/uploads\/2026\/09\/vonrock-anfaenge-dekokeller-umzug.webp\" alt=\"Boxes and decor items moving out of the decor basement in vonRock\u2019s early days\" width=\"1600\" height=\"991\" decoding=\"async\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" style=\"--smush-placeholder-width: 1600px; --smush-placeholder-aspect-ratio: 1600\/991;\"><figcaption>Moving out of the decor basement<\/figcaption><\/figure>\n<figure class=\"ph\"><img data-src=\"https:\/\/vonrock.de\/wp-content\/uploads\/2026\/09\/vonrock-erste-moebel-paletten-lounge.webp\" alt=\"vonRock\u2019s first self-built pallet furniture and lounge at a lakeside wedding\" width=\"1600\" height=\"1067\" decoding=\"async\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" style=\"--smush-placeholder-width: 1600px; --smush-placeholder-aspect-ratio: 1600\/1067;\"><figcaption>Our first furniture: built from pallets<\/figcaption><\/figure>\n<\/div>\n<div class=\"wrap vs\">\n<div>\n<span class=\"eyebrow\" style=\"color:var(--muted)\">Back then<\/span>\n<h3>Jack of all trades<\/h3>\n<ul>\n<li>Five services under one brand, none of them clearly recognisable<\/li>\n<li>Down-to-earth weddings in a barn venue<\/li>\n<li>Us at every single event, every weekend<\/li>\n<li>Warehouse in the basement, furniture made from pallets<\/li>\n<li>Around \u20ac100,000 revenue a year<\/li>\n<\/ul>\n<\/div>\n<div class=\"now\">\n<span class=\"eyebrow\">Today<\/span>\n<h3>Three clear pillars<\/h3>\n<ul>\n<li>Planning, rentals and B2B sales with our own brands<\/li>\n<li>Weddings with six-figure budgets<\/li>\n<li>A strong team of logistics staff, planners, decorators and 6 apprentices<\/li>\n<li>Importing up to 25 shipping containers a year<\/li>\n<li>On some weekends, as much revenue as we used to make in a whole year<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<div class=\"wrap center\" style=\"margin-top:70px\">\n<span class=\"eyebrow\">Focus on what matters<\/span>\n<div class=\"pillars\"><div>Wedding &amp; event planning<small>rockwedding<\/small><\/div><div>Event rentals<small>vonRock Events<\/small><\/div><div>B2B sales<small>The Fine Collection<\/small><\/div><\/div>\n<\/div>\n<\/section>\n<section class=\"now-dark\">\n<div class=\"wrap center\">\n<span class=\"eyebrow\">Who we work for today<\/span>\n<h2>From the barn to <em>global brands.<\/em><\/h2>\n<p class=\"lead\">Today our furniture and table top feature at events for brands you would otherwise only know from glossy magazines.<\/p>\n<div class=\"clients\"><span>Bugatti<\/span><span>Gucci<\/span><span>Chanel<\/span><span>Armani<\/span><span>Mercedes-Benz<\/span><span>Chrono24<\/span><\/div>\n<\/div>\n<div class=\"wrap client-types\">\n<div><b>Luxury weddings<\/b>Couples with six-figure budgets, in Germany and internationally.<\/div>\n<div><b>5-star hotels<\/b>Luxury hotels that bring us on board as their exclusive event partner.<\/div>\n<div><b>Leading event agencies<\/b>They use our equipment and resell it under their own name.<\/div>\n<div><b>Premium caterers<\/b>High-end equipment for high-profile events.<\/div>\n<\/div>\n<div class=\"wrap now-gallery\">\n<figure class=\"ph tall\"><img data-src=\"https:\/\/vonrock.de\/wp-content\/uploads\/2026\/09\/hotel-sacher-salzburg-hochzeit-tischdeko.webp\" alt=\"Luxurious wedding table with white florals and crystal chandelier at Hotel Sacher Salzburg \u2013 styled by vonRock\" width=\"1067\" height=\"1600\" decoding=\"async\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" style=\"--smush-placeholder-width: 1067px; --smush-placeholder-aspect-ratio: 1067\/1600;\"><figcaption>Hotel Sacher, Salzburg<\/figcaption><\/figure>\n<figure class=\"ph big\"><img data-src=\"https:\/\/vonrock.de\/wp-content\/uploads\/2026\/09\/corporate-event-kronleuchter-bar-eventausstattung.webp\" alt=\"Corporate event in a hall with crystal chandeliers, feather decor and a black bar \u2013 event equipment by vonRock\" width=\"1600\" height=\"1166\" decoding=\"async\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" style=\"--smush-placeholder-width: 1600px; --smush-placeholder-aspect-ratio: 1600\/1166;\"><figcaption>Corporate event<\/figcaption><\/figure>\n<figure class=\"ph tall\"><img data-src=\"https:\/\/vonrock.de\/wp-content\/uploads\/2026\/09\/sweet-jackpot-candy-bar-luxus-event.webp\" alt=\"Black candy bar \u201cThe Sweet Jackpot\u201d with desserts at a luxury event\" width=\"1067\" height=\"1600\" decoding=\"async\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" style=\"--smush-placeholder-width: 1067px; --smush-placeholder-aspect-ratio: 1067\/1600;\"><figcaption>Luxury event<\/figcaption><\/figure>\n<figure class=\"ph\"><img data-src=\"https:\/\/vonrock.de\/wp-content\/uploads\/2026\/08\/brenners-parkhotel-orangerie.jpg\" alt=\"Gala dinner in the orangery of Brenners Park-Hotel with chandeliers and red florals\" width=\"1400\" height=\"933\" decoding=\"async\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" style=\"--smush-placeholder-width: 1400px; --smush-placeholder-aspect-ratio: 1400\/933;\"><figcaption>Brenners Park-Hotel<\/figcaption><\/figure>\n<figure class=\"ph\"><img data-src=\"https:\/\/vonrock.de\/wp-content\/uploads\/2026\/09\/table-top-schwarz-gold-menuekarte.webp\" alt=\"Black and gold table top with menu card, gold cutlery and crystal glassware\" width=\"1067\" height=\"1600\" decoding=\"async\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" style=\"--smush-placeholder-width: 1067px; --smush-placeholder-aspect-ratio: 1067\/1600;\"><figcaption>Table top<\/figcaption><\/figure>\n<figure class=\"ph\"><img data-src=\"https:\/\/vonrock.de\/wp-content\/uploads\/2025\/11\/firmenevents-dekoration-mieten-bar-schwarz-vonrockevents-eventausstatter.jpg\" alt=\"Black bar with feather decor at a Chrono24 corporate event \u2013 event equipment by vonRock\" width=\"1350\" height=\"900\" decoding=\"async\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" style=\"--smush-placeholder-width: 1350px; --smush-placeholder-aspect-ratio: 1350\/900;\"><figcaption>Chrono24<\/figcaption><\/figure>\n<figure class=\"ph\"><img data-src=\"https:\/\/vonrock.de\/wp-content\/uploads\/2026\/09\/luxushochzeit-hochzeitstorte-bogen-nacht.webp\" alt=\"Multi-tier wedding cake in front of illuminated arches with roses at night\" width=\"1067\" height=\"1600\" decoding=\"async\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" style=\"--smush-placeholder-width: 1067px; --smush-placeholder-aspect-ratio: 1067\/1600;\"><figcaption>Wedding by night<\/figcaption><\/figure>\n<figure class=\"ph big\"><img data-src=\"https:\/\/vonrock.de\/wp-content\/uploads\/2026\/09\/luxus-hochzeitstafel-pergola-floristik.webp\" alt=\"Wedding table under a green pergola with pampas grass, white florals and wooden chairs\" width=\"1080\" height=\"810\" decoding=\"async\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" style=\"--smush-placeholder-width: 1080px; --smush-placeholder-aspect-ratio: 1080\/810;\"><figcaption>Luxury wedding<\/figcaption><\/figure>\n<figure class=\"ph big\"><img data-src=\"https:\/\/vonrock.de\/wp-content\/uploads\/2026\/09\/eigene-moebelserie-louis-sofa-rondell.webp\" alt=\"Louis sofa rondel from vonRock\u2019s own furniture line\" width=\"1400\" height=\"1400\" decoding=\"async\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" style=\"--smush-placeholder-width: 1400px; --smush-placeholder-aspect-ratio: 1400\/1400;\"><figcaption>Our own furniture line: Louis sofa rondel<\/figcaption><\/figure>\n<\/div>\n<div class=\"wrap center\"><a class=\"btn\" href=\"#vr-buchen\">Show me how to get there<\/a><\/div>\n<\/section>\n<section class=\"wl\">\n<div class=\"wrap\">\n<div class=\"wl-box\">\n<span class=\"eyebrow\">The underrated business model<\/span>\n<h2>White label: invisible, but <em>indispensable.<\/em><\/h2>\n<p class=\"lead\">Many of the biggest events we furnish don\u2019t carry our name. Leading event agencies, caterers and planners rent our equipment and resell it to their clients as part of their own concept. This is called white label or sub-rental: we deliver, they shine, and both sides earn.<\/p>\n<div class=\"wl-steps\">\n<div><b>The agency sells<\/b><p>Your client appears under their own brand and offers their customer a complete package.<\/p><\/div>\n<div><b>You deliver<\/b><p>Furniture, table top and logistics come from you, without you having to be on site.<\/p><\/div>\n<div><b>Both grow<\/b><p>Predictable revenue, bigger orders and a network that books again and again.<\/p><\/div>\n<\/div>\n<p style=\"margin-top:30px\">In the workshop we show you how to build these partnerships, how to price them and why your competition can become one of your best customers.<\/p>\n<\/div>\n<\/div>\n<\/section>\n<section class=\"audience\">\n<div class=\"wrap center\">\n<span class=\"eyebrow\">Who is the workshop for?<\/span>\n<h2>You want to <em>earn<\/em> more, not work more?<\/h2>\n<p class=\"lead\">Then you\u2019re in the right place, whether you\u2019re just starting your rental business or already in the thick of it.<\/p>\n<\/div>\n<div class=\"wrap aud-grid\">\n<div class=\"aud\"><h3>Event rental companies<\/h3><p>Out of the day-to-day grind and into B2B clients, partnerships and predictable revenue.<\/p><\/div>\n<div class=\"aud\"><h3>Wedding planners planning a rental business<\/h3><p>Build your own rental business without spreading yourself too thin, and keep planning and rentals cleanly separated.<\/p><\/div>\n<div class=\"aud\"><h3>Event venues<\/h3><p>Use high-end equipment as a revenue stream and build exclusive partnerships.<\/p><\/div>\n<\/div>\n<\/section>\n<section class=\"errors\">\n<div class=\"wrap split vsplit rev\">\n<div>\n<span class=\"eyebrow\">From real-world practice<\/span>\n<h2>3 mistakes that cost rental companies <em>money.<\/em><\/h2>\n<p class=\"lead\">We see them at almost every rental company. And we made them ourselves.<\/p>\n<ol class=\"err\">\n<li><div><b>You do everything yourself.<\/b>Then your time becomes the limit of your revenue.<\/div><\/li>\n<li><div><b>You sell on price instead of quality.<\/b>Premium positioning earns more, with fewer jobs.<\/div><\/li>\n<li><div><b>You see other rental companies only as competitors.<\/b>Yet they can become your best customers.<\/div><\/li>\n<\/ol>\n<p>We will show you how to solve all three live in the workshop on 28 October.<\/p>\n<a class=\"btn\" href=\"#vr-buchen\">Book your seat<\/a>\n<\/div>\n<figure class=\"reel\"><video src=\"https:\/\/vonrock.de\/wp-content\/uploads\/2026\/10\/b2b-workshop-video-3-fehler-verleiher.mp4\" poster=\"https:\/\/vonrock.de\/wp-content\/uploads\/2026\/10\/b2b-workshop-video-3-fehler-vorschau.webp\" preload=\"none\" playsinline width=\"540\" height=\"960\" aria-label=\"Video (in German): 3 mistakes that cost rental companies money\"><\/video><button type=\"button\" class=\"play\" aria-label=\"Play video: 3 mistakes that cost rental companies money\"><\/button><figcaption>3 mistakes that cost rental companies money<\/figcaption><\/figure>\n<\/div>\n<\/section>\n<section id=\"vr-inhalte\">\n<div class=\"wrap\">\n<span class=\"eyebrow\">Workshop content<\/span>\n<h2>Our journey. With all the <em>numbers.<\/em><\/h2>\n<p class=\"lead\">No empty phrases, no glossy success story. We show you what worked, what went wrong and what we would do differently today.<\/p>\n<div class=\"mod-grid\">\n<div class=\"mod\"><span class=\"n\">01<\/span><div><h3>From jack of all trades to focus<\/h3><p>Why five services under one brand held us back and how we concentrated on three clear pillars.<\/p><\/div><\/div>\n<div class=\"mod\"><span class=\"n\">02<\/span><div><h3>Getting off the hamster wheel<\/h3><p>Less time at events, more time selling: how to set up your business so it runs at weekends without you.<\/p><\/div><\/div>\n<div class=\"mod\"><span class=\"n\">03<\/span><div><h3>A team instead of going it alone<\/h3><p>Logistics staff, planners, decorators and 6 apprentices: how we hand over responsibility and why a former apprentice now runs an event venue.<\/p><\/div><\/div>\n<div class=\"mod\"><span class=\"n\">04<\/span><div><h3>Your competition as your best customer<\/h3><p>How competitors become buyers: B2B sales, sub-rental and collaboration instead of price wars.<\/p><\/div><\/div>\n<div class=\"mod\"><span class=\"n\">05<\/span><div><h3>White label &amp; agency business<\/h3><p>How agencies and caterers shine with your equipment, how to price it and how to win these partners.<\/p><\/div><\/div>\n<div class=\"mod\"><span class=\"n\">06<\/span><div><h3>A network for when things go wrong<\/h3><p>The delivery won\u2019t make it in time or there\u2019s an emergency on site? How we built a nationwide network in Germany where colleagues step in with their equipment and we can rely on them 100%.<\/p><\/div><\/div>\n<div class=\"mod\"><span class=\"n\">07<\/span><div><h3>Winning premium clients<\/h3><p>From the barn venue to six-figure budgets, luxury hotels and global brands: positioning, product range and presentation.<\/p><\/div><\/div>\n<div class=\"mod\"><span class=\"n\">08<\/span><div><h3>Product range &amp; sourcing<\/h3><p>From pallet furniture to importing entire shipping containers: what matters when buying so that your equipment really pays off.<\/p><\/div><\/div>\n<div class=\"mod\"><span class=\"n\">09<\/span><div><h3>Business &amp; family<\/h3><p>Three young children, a house and a company: how we balance entrepreneurship and family life.<\/p><\/div><\/div>\n<div class=\"mod\"><span class=\"n\">10<\/span><div><h3>AI &amp; automation in the office<\/h3><p>How our AI colleague \u201cKlaus\u201d prepares quotes, finds receipts and cuts office work from hours to minutes, and what AI cannot do for you.<\/p><\/div><\/div>\n<div class=\"mod\"><span class=\"n\">11<\/span><div><h3>Book instead of enquire<\/h3><p>From quotes by email to a shopping cart: how we map products, prices, delivery and logistics so customers can book directly online.<\/p><\/div><\/div>\n<div class=\"mod\"><span class=\"n\">12<\/span><div><h3>Open Q&amp;A<\/h3><p>Your questions for Anna-Maria &amp; Dominic, whether about numbers, team or strategy, plus exchange with like-minded people.<\/p><\/div><\/div>\n<\/div>\n<\/div>\n<\/section>\n<section class=\"now-dark alltag\">\n<div class=\"wrap center\">\n<span class=\"eyebrow\">Insights from our everyday business<\/span>\n<h2>Less office. More <em>sales.<\/em><\/h2>\n<p class=\"lead\">Purchasing, calculation, AI in the office and online booking: five short videos (in German) on topics we cover in detail, with real numbers, on 28 October.<\/p>\n<\/div>\n<div class=\"wrap reels r5\">\n<div class=\"reel-card\"><figure class=\"reel\"><video src=\"https:\/\/vonrock.de\/wp-content\/uploads\/2026\/10\/b2b-workshop-video-rumprobieren-mit-plan.mp4\" poster=\"https:\/\/vonrock.de\/wp-content\/uploads\/2026\/10\/b2b-workshop-video-rumprobieren-vorschau.webp\" preload=\"none\" playsinline width=\"540\" height=\"960\" aria-label=\"Video (in German): Experiment, but with a plan\"><\/video><button type=\"button\" class=\"play\" aria-label=\"Play video: Experiment, but with a plan\"><\/button><figcaption>Experiment, but with a plan<\/figcaption><\/figure><h3>Experiment, but with a plan<\/h3><p>A beautiful product is not automatically a good rental product. Our first platform needed three men to carry it. Logistics first, then love.<\/p><\/div>\n<div class=\"reel-card\"><figure class=\"reel\"><video src=\"https:\/\/vonrock.de\/wp-content\/uploads\/2026\/10\/b2b-workshop-video-einkauf-geld.mp4\" poster=\"https:\/\/vonrock.de\/wp-content\/uploads\/2026\/10\/b2b-workshop-video-einkauf-vorschau.webp\" preload=\"none\" playsinline width=\"540\" height=\"960\" aria-label=\"Video (in German): The money is made in purchasing\"><\/video><button type=\"button\" class=\"play\" aria-label=\"Play video: The money is made in purchasing\"><\/button><figcaption>The money is made in purchasing<\/figcaption><\/figure><h3>The money is made in purchasing<\/h3><p>Up to 25 containers a year: purchasing decides your margin. Plus the numbers we keep an eye on as founders.<\/p><\/div>\n<div class=\"reel-card\"><figure class=\"reel\"><video src=\"https:\/\/vonrock.de\/wp-content\/uploads\/2026\/10\/b2b-workshop-video-mail-rein-angebot-raus.mp4\" poster=\"https:\/\/vonrock.de\/wp-content\/uploads\/2026\/10\/b2b-workshop-video-mail-angebot-vorschau.webp\" preload=\"none\" playsinline width=\"540\" height=\"960\" aria-label=\"Video (in German): Email in, quote out\"><\/video><button type=\"button\" class=\"play\" aria-label=\"Play video: Email in, quote out\"><\/button><figcaption>Email in, quote out<\/figcaption><\/figure><h3>Email in, quote out<\/h3><p>Our AI is connected to our CRM: the enquiry comes in, the quote is prepared, and we only check it and send it off.<\/p><\/div>\n<div class=\"reel-card\"><figure class=\"reel\"><video src=\"https:\/\/vonrock.de\/wp-content\/uploads\/2026\/10\/b2b-workshop-video-mitarbeiter-klaus-ki.mp4\" poster=\"https:\/\/vonrock.de\/wp-content\/uploads\/2026\/10\/b2b-workshop-video-klaus-vorschau.webp\" preload=\"none\" playsinline width=\"540\" height=\"960\" aria-label=\"Video (in German): Meet our colleague Klaus\"><\/video><button type=\"button\" class=\"play\" aria-label=\"Play video: Meet our colleague Klaus\"><\/button><figcaption>Meet our colleague Klaus<\/figcaption><\/figure><h3>Meet our colleague Klaus<\/h3><p>Finding receipts, searching the inbox, writing a blog post: what used to take half a day, Klaus does in minutes.<\/p><\/div>\n<div class=\"reel-card\"><figure class=\"reel\"><video src=\"https:\/\/vonrock.de\/wp-content\/uploads\/2026\/10\/b2b-workshop-video-buchen-statt-anfragen.mp4\" poster=\"https:\/\/vonrock.de\/wp-content\/uploads\/2026\/10\/b2b-workshop-video-buchen-vorschau.webp\" preload=\"none\" playsinline width=\"540\" height=\"960\" aria-label=\"Video (in German): Book instead of enquire\"><\/video><button type=\"button\" class=\"play\" aria-label=\"Play video: Book instead of enquire\"><\/button><figcaption>Book instead of enquire<\/figcaption><\/figure><h3>Book instead of enquire<\/h3><p>Products and prices online, delivery clearly defined, straight into the cart. Our path there, including delivery routes, vehicles and staff.<\/p><\/div>\n<\/div>\n<div class=\"wrap center\" style=\"margin-top:46px\"><a class=\"btn\" href=\"#vr-buchen\">I want to learn this<\/a><\/div>\n<\/section>\n<section class=\"numbers\">\n<div class=\"wrap center\">\n<span class=\"eyebrow\">Let\u2019s talk about money<\/span>\n<h2>Honest numbers instead of <em>empty phrases.<\/em><\/h2>\n<p class=\"lead\">A small taste of what we talk about openly in the workshop:<\/p>\n<\/div>\n<div class=\"wrap num-grid\">\n<div class=\"num\"><b>100 K<\/b><p>Revenue for the whole year when we started. Today, on some strong weekends.<\/p><\/div>\n<div class=\"num\"><b>25<\/b><p>Shipping containers a year that we import for rentals and B2B sales.<\/p><\/div>\n<div class=\"num\"><b>6<\/b><p>Apprentices on the team. A former apprentice now runs an event venue.<\/p><\/div>\n<div class=\"num\"><b>3<\/b><p>Pillars instead of doing everything: planning, rentals and B2B sales.<\/p><\/div>\n<\/div>\n<div class=\"wrap center\" style=\"margin-top:60px\">\n<span class=\"eyebrow\">Our network<\/span>\n<p class=\"lead\">The delivery is stuck or there\u2019s an emergency on site? One call is all it takes, and a colleague from our network steps in with their equipment.<\/p>\n<div class=\"net\"><div><b>Hamburg<\/b><span>Delivery delayed? A colleague brings replacements.<\/span><\/div><div><b>Berlin<\/b><span>Emergency on site? Equipment arrives in no time.<\/span><\/div><div><b>Munich<\/b><span>One phone call, and a colleague helps out with their equipment.<\/span><\/div><\/div>\n<\/div>\n<\/section>\n<section class=\"speaker\">\n<div class=\"wrap split\">\n<div class=\"ph\"><img data-src=\"https:\/\/vonrock.de\/wp-content\/uploads\/2026\/09\/anna-maria-dominic-rock-design-deko-workshop.webp\" alt=\"Anna-Maria and Dominic Rock, managing directors of vonRock Events\" width=\"720\" height=\"1280\" decoding=\"async\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" style=\"--smush-placeholder-width: 720px; --smush-placeholder-aspect-ratio: 720\/1280;\"><\/div>\n<div>\n<span class=\"eyebrow\">Your hosts<\/span>\n<h2>Anna-Maria &amp; <em>Dominic Rock<\/em><\/h2>\n<p>Anna-Maria is a successful wedding planner with rockwedding and runs her own event rental business. Dominic is responsible for sourcing, with up to 25 shipping containers a year, the vonRock event rental business and B2B sales at The Fine Collection.<\/p>\n<p>And all of this with three young children, a house and a business.<\/p>\n<p class=\"learning\">\u201cMy biggest lesson: you are far more successful when you don\u2019t go out on site yourself, but lead a good team.\u201d \u2013 Dominic<\/p>\n<div class=\"companies\">\n<a href=\"https:\/\/vonrock.de\" target=\"_blank\" rel=\"noopener\"><b>vonRock Events<\/b><span>Event rentals<\/span><\/a>\n<a href=\"https:\/\/rockwedding.de\" target=\"_blank\" rel=\"noopener\"><b>rockwedding<\/b><span>Wedding &amp; event planning<\/span><\/a>\n<a href=\"https:\/\/thefinecollection.de\" target=\"_blank\" rel=\"noopener\"><b>The Fine Collection<\/b><span>B2B sales<\/span><\/a>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n<section class=\"sofa\">\n<div class=\"wrap center\">\n<span class=\"eyebrow\">Get to know us \u00b7 videos in German<\/span>\n<h2>Honest, direct, <em>no waffle.<\/em><\/h2>\n<p class=\"lead\">Anna-Maria and Dominic explain what to expect in the workshop and why we share real numbers instead of empty phrases.<\/p>\n<\/div>\n<div class=\"wrap reels r3\">\n<figure class=\"reel\"><video src=\"https:\/\/vonrock.de\/wp-content\/uploads\/2026\/10\/b2b-workshop-video-echte-zahlen.mp4\" poster=\"https:\/\/vonrock.de\/wp-content\/uploads\/2026\/10\/b2b-workshop-video-echte-zahlen-vorschau.webp\" preload=\"none\" playsinline width=\"540\" height=\"960\" aria-label=\"Video (in German): Real numbers instead of waffle\"><\/video><button type=\"button\" class=\"play\" aria-label=\"Play video: Real numbers instead of waffle\"><\/button><figcaption>Real numbers instead of waffle<\/figcaption><\/figure>\n<figure class=\"reel\"><video src=\"https:\/\/vonrock.de\/wp-content\/uploads\/2026\/10\/b2b-workshop-video-das-erwartet-euch.mp4\" poster=\"https:\/\/vonrock.de\/wp-content\/uploads\/2026\/10\/b2b-workshop-video-das-erwartet-euch-vorschau.webp\" preload=\"none\" playsinline width=\"540\" height=\"960\" aria-label=\"Video (in German): What to expect in the workshop\"><\/video><button type=\"button\" class=\"play\" aria-label=\"Play video: What to expect in the workshop\"><\/button><figcaption>What to expect in the workshop<\/figcaption><\/figure>\n<figure class=\"reel\"><video src=\"https:\/\/vonrock.de\/wp-content\/uploads\/2026\/10\/b2b-workshop-video-stuhl-umsatz.mp4\" poster=\"https:\/\/vonrock.de\/wp-content\/uploads\/2026\/10\/b2b-workshop-video-stuhl-umsatz-vorschau.webp\" preload=\"none\" playsinline width=\"540\" height=\"960\" aria-label=\"Video (in German): The chair that makes the most revenue\"><\/video><button type=\"button\" class=\"play\" aria-label=\"Play video: The chair that makes the most revenue\"><\/button><figcaption>The chair that makes the most revenue<\/figcaption><\/figure>\n<\/div>\n<div class=\"wrap center\" style=\"margin-top:46px\"><a class=\"btn\" href=\"#vr-buchen\">Book your seat<\/a><\/div>\n<\/section>\n<section class=\"reviews\">\n<div class=\"wrap center\">\n<span class=\"eyebrow\">Feedback from our workshops<\/span>\n<h2>What participants <em>say<\/em><\/h2>\n<\/div>\n<div class=\"wrap rev-grid\">\n<div class=\"rev\"><div class=\"stars\">\u2605\u2605\u2605\u2605\u2605<\/div><p>The workshop gave me valuable insights into the industry and showed how a small idea can grow into a big brand. I can warmly recommend this workshop to anyone who is new to the industry or looking for inspiration and networking.<\/p><div class=\"who\">Diana Dejanovic<span>Die Event Macherin \u00b7 Google review (translated from German)<\/span><\/div><\/div>\n<div class=\"rev\"><div class=\"stars\">\u2605\u2605\u2605\u2605\u2605<\/div><p>I once attended a workshop by a very big name in the industry: zero learnings, zero information. You proved the opposite. Real value, information, input and learnings, and some \u201chard facts\u201d too. No beating around the bush!<\/p><div class=\"who\">Miriam Schr\u00f6der<span>Fine Celebrations \u00b7 Wedding planner (translated from German)<\/span><\/div><\/div>\n<\/div>\n<\/section>\n<section class=\"xpromo\">\n<div class=\"wrap split\">\n<div class=\"ph\"><img data-src=\"https:\/\/vonrock.de\/wp-content\/uploads\/2026\/09\/design-deko-workshop-hochzeitstafel-tischdeko.webp\" alt=\"Long wedding table with yellow florals and lemons \u2013 Design &amp; Decor Workshop by vonRock Events\" width=\"1080\" height=\"1350\" decoding=\"async\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" style=\"--smush-placeholder-width: 1080px; --smush-placeholder-aspect-ratio: 1080\/1350;\"><\/div>\n<div>\n<span class=\"eyebrow\">Two days later \u00b7 30.10.2026 \u00b7 10 am \u2013 2 pm<\/span>\n<h2>Design &amp; decor for <em>WOW events<\/em><\/h2>\n<p>This workshop is about your business; the Design &amp; Deko Workshop is about what you sell: decor concepts that delight clients, with AI visualisation, solid budget planning and targeted upselling.<\/p>\n<p>Together, the two workshops give you the complete picture: <strong>strategy and execution<\/strong>, from positioning to a table setting that sells.<\/p>\n<div class=\"kombi\">Combo offer: <s>\u20ac539<\/s> <b>\u20ac490<\/b> plus VAT<\/div>\n<div class=\"btn-row\">\n<a class=\"btn\" href=\"#vr-buchen\">Book the combo<\/a>\n<a class=\"btn light\" href=\"https:\/\/vonrock.de\/design-workshop\/\">Design &amp; Deko Workshop (in German)<\/a>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n<section id=\"vr-anmeldung\">\n<div class=\"wrap center\">\n<span class=\"eyebrow\">Registration<\/span>\n<h2>Invest in your <em>business<\/em><\/h2>\n<\/div>\n<div class=\"wrap price-wrap\">\n<div class=\"price-box\">\n<h3>Let\u2019s Talk about Money<\/h3>\n<div class=\"price\">\u20ac249 <small>plus VAT<\/small><\/div>\n<ul class=\"incl\">\n<li>2.5 hours live on 28.10.2026, 2:30 \u2013 5 pm (CET)<\/li>\n<li>Our journey from decor basement to GmbH, with real numbers<\/li>\n<li>B2B, white label, team &amp; network from real-world practice<\/li>\n<li>Open Q&amp;A with Anna-Maria &amp; Dominic<\/li>\n<li>Networking in a small group<\/li>\n<\/ul>\n<a class=\"btn\" href=\"#vr-buchen\">Book your seat<\/a>\n<p class=\"seats\">Limited to 15 participants<\/p>\n<\/div>\n<div class=\"price-box alt\">\n<h3>Combo with Design &amp; Deko<\/h3>\n<div class=\"price\"><s>\u20ac539<\/s>\u20ac490 <small>plus VAT<\/small><\/div>\n<ul class=\"incl\">\n<li>Let\u2019s Talk about Money on 28.10.2026<\/li>\n<li><a href=\"https:\/\/vonrock.de\/design-workshop\/\">Design &amp; Deko Workshop<\/a> on 30.10.2026, 10 am \u2013 2 pm<\/li>\n<li>Business strategy and decor concepts that sell<\/li>\n<li>6.5 hours of practical know-how, save \u20ac49<\/li>\n<\/ul>\n<a class=\"btn\" href=\"#vr-buchen\">Book the combo<\/a>\n<p class=\"seats\" style=\"color:var(--muted);text-transform:none;letter-spacing:0;font-weight:400\">Book both dates and enter \u201cKombi\u201d when you register, and we will automatically invoice \u20ac490.<\/p>\n<\/div>\n<\/div>\n<\/section>\n<section style=\"background:var(--cream)\">\n<div class=\"wrap center\">\n<span class=\"eyebrow\">Good to know<\/span>\n<h2>Frequently asked <em>questions<\/em><\/h2>\n<\/div>\n<div class=\"wrap faq\">\n<details><summary>What language is the workshop held in?<\/summary><p>The workshop is held in German. If you have questions in English, feel free to ask them in the Q&amp;A.<\/p><\/details>\n<details><summary>How do I take part in the workshop?<\/summary><p>The workshop takes place live online via Zoom. After booking, you will receive all the details and your access link by email. All you need is a laptop or computer with a stable internet connection.<\/p><\/details>\n<details><summary>Who is the workshop for?<\/summary><p>For event rental companies, wedding planners who want to build their own rental business, and event venues. Whether you\u2019re just starting out or want to take your existing business to the next level.<\/p><\/details>\n<details><summary>Do you really talk about numbers?<\/summary><p>Yes. The workshop isn\u2019t called \u201cLet\u2019s Talk about Money\u201d for nothing. We talk openly about revenue, pricing, B2B prices and what paid off and what didn\u2019t.<\/p><\/details>\n<details><summary>How much does the workshop cost and how do I pay?<\/summary><p>The workshop costs \u20ac249 plus VAT, or \u20ac490 plus VAT in combination with the Design &amp; Deko Workshop on 30.10.2026. After registering, you will receive an invoice to the billing address you provided.<\/p><\/details>\n<details><summary>Can I ask my own questions in the workshop?<\/summary><p>Absolutely. There is an open Q&amp;A, and with a small group of no more than 15 participants there is plenty of room for your topics.<\/p><\/details>\n<details><summary>Can I book directly on this page?<\/summary><p>Yes. In the booking calendar further up this page, you pick the date and enter your details. You will then receive all the information and the Zoom link by email, and the invoice will be sent to your billing address.<\/p><\/details>\n<details><summary>Do you also cover AI and automation?<\/summary><p>Yes. We show from our everyday business how we use AI for quotes, accounting receipts and office work, and how customers book online with us instead of sending enquiries. Including the limits AI (still) has.<\/p><\/details>\n<details><summary>Do I need any prior knowledge?<\/summary><p>No. The workshop suits people who are just starting their rental business as well as entrepreneurs who want to develop an existing business further.<\/p><\/details>\n<details><summary>I have another question.<\/summary><p>Email us at <a href=\"mailto:kontakt@vonrock.de\">kontakt@vonrock.de<\/a> or call us on <a href=\"tel:+4976829250804\">+49 7682 9250804<\/a>.<\/p><\/details>\n<\/div>\n<\/section>\n<section class=\"final\">\n<div class=\"wrap\">\n<span class=\"eyebrow\">28.10.2026 \u00b7 Live online \u00b7 2:30 \u2013 5 pm (CET)<\/span>\n<h2>Less time at events. More time <em>selling.<\/em><\/h2>\n<p class=\"lead\" style=\"margin:0 auto\">Secure your seat in a small group now.<\/p>\n<a class=\"btn\" href=\"#vr-buchen\">Book your seat<\/a>\n<\/div>\n<\/section>\n<\/div>\n<script type=\"application\/ld+json\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"EducationEvent\",\"name\":\"Let\u2019s Talk about Money \u2013 B2B Workshop: From a decor basement to a million-euro company\",\"description\":\"Live online workshop for event rental companies, wedding planners and event venues: focus, team, B2B sales, white label, network and premium clients, with real numbers from Anna-Maria & Dominic Rock. 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